
Global personal computers vendor Dell ranked top in shipments and sale of PCs, notebooks and workstations in the fourth quarter (October-December) of the calendar year 2014, according to market research firm International Data Corporation
Dell's India subsidiary posted 54 percent year-on-year (YoY) growth in unit shipments and 6.6 percent YoY share across segments in the last quarter of 2014."With 25.6 percent YoY growth in the commercial segment spanning notebooks and workstations and 7.5 percent YoY growth in the consumer and small business (CSB) segment, the subsidiary achieved the highest ever annual share gain," Dell India vice president P. Krishnakumar said.The company's initiatives to post growth in all four quarters of 2014 included a simplified product lineup, renewed go-to-market strategy, an intensified channel engagement programme and deeper customer engagement.
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