Most multipurpose smartwatches that can also double up as fitness trackers have been panned by critics for inaccurate collection of data like number of steps walked, heart rate, etc. To counter this problem, Apple reportedly collected over 18,000 hours of health and fitness data spread across 10,000 workout sessions.
A segment of ABC News' Good Morning America show featuring Apple executives Jeff Williams and Jay Blahnik took the audience around a secret testing facility where Apple employees participated in these workout sessions for almost two years. In typical Apple fashion, these employees were kept in the dark about the purpose of this experiment until the Apple watch was unveiled to the world. The employees wore masks, to check how hard they were breathing, and other expensive sensor equipment. An Apple Watch prototype was also attached to their hands.
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